Apple loses its business market share in India in Q2 2016, according to the strategy analytics. Android captures 97 percent of Smartphone Market share in India during the second quarter of 2016.
Google Android maintains its first position and showing its rapid growth in perspective of India. A senior analyst at Strategy Analytics said, Total smartphone shipments in India grew a healthy 19 percent annually from 25.8 million units in Q2 215 to 30.7 million in Q2 2016.
After China and US, India is the world’s third largest Smartphone market in expanding budget middle class. India Smartphone operating system shipments and marketshare in Q2 2016: Smartphone OS Shipments in Million Units in Q2 2015 is 25.8 (Android 23.2, Apple iOS 1.2, others 1.4) and in Q2 2016 is 30.7 (Android – 29.8, Apple – 0.8, others 0.1). India Smartphone OS MarketShare (%): Q2 2015 is 100 percent (Android 90.00%, Apple 4.5%, others 5.5%) and in Q2 2016, Android – 97.1%, Apple iOS – 2.4%, others 0.5%.
In the first three-quarters of this fiscal year, our iPhone sales in India were up 51 % year-on-year. Compare to the previous sales, iPhone sales in India were rise to 51% but with an overall aspect, the ratio goes down drastically as per the strategic analysis.
In May 2016, Apple CEO Tim Cook was in India and had schedule meetings with India’s top business leaders. He said that Apple will open stores in India soon and told iPhone will now be one of the fastest growing markets.
As per the analysis, 97 percent of Smartphone users use Android where Apple loses its business in India.