Reliance Communication (RCOM) has launched new App to App calling service called “Calling Ka Naya Tareeka” at an introductory price of Rs. 39 with 200 MB data.

The service aims to provide app to app calling with high-definition quality and instant connections to its customers. Using this service the customers can use 300 minutes of voice calls within India and anywhere in the world.

“RCom’s 4G LTE network in the 850MHz spectrum band - considered worldwide as the most optimal frequency for next-gen voice and data services - will provide an unparalleled user experience,” the company said in a statement.

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So this app helps the customers to make calls in India and worldwide using apps like WhatsApp, Facebook Messenger, Skype, Google Hangouts, JioChat, etc. this service is being introduced in Gujarat and soon will be spread across the country.

“RCom has always had a special emotional connect with Gujarat, and we are excited to redefine voice calling in India by introducing the ‘Calling Ka Naya Tareeka’ offer in our home state, offering app-to-app talking in India, and anywhere in the world,” said Gurdeep Singh, CEO, Consumer Business, Reliance Communications.

“Using our Next-Gen 4G LTE network, customers will experience HD quality and instant connectivity, freedom from slow Internet access and blazing data speeds on the digital superhighway. They will enjoy uninterrupted HD video streaming, super-fast uploading and downloading of movies, music and images,” he added.

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He also mentioned that this service facilitates easy voice and video calls without dialling the numbers. This move to promote App to App calling is to strengthen the mobile network business and increase the customers.

“We see increased data consumption going forward. In about couple of years’ time, the revenue share of voice and data will change from the current 76 per cent and 24 per cent respectively to about 60 per cent and 40 per cent with growth in data consumption,” said Singh.