Idea Cellular rollout with “ electronic-Know Your Customer” (e-KYC) across its service centers all over the country. Idea Enables e-KYC based sim activation by submitting bio-metrics (Iris/fingerprints) for both Prepaid and Postpaid for new customers across its service centers in 22 circles.
This was launched after a successful pilot by Idea in Delhi circle with UIDAI association and also with DoT guidelines. E-KYC allows the customers for availing of instant verification with their ‘Aadhaar’ number for quicker Sim activation.
The facility for Biometric verification for all the customers has rolled out across the country to the convenience of Idea’s users. This will be extended in phased manner to all multi-branded outlets.
Speaking about this e-KYC initiative, Mr.Navanit Narayana, Chief Service Officer, Idea Cellular said, “The roll-out of paperless and completely digital mode of customers based on Aadhaar is in line with Idea’s customer centric approach. It will ensure quicker customer acquisition and greater convenience for new customers. This is also a step towards achieving a greener environment through reduced paper usage and is a key for enabling the vision of Digital India by facilitating many e-Governance services to be rolled out in future.”
The e- KYC process is not applicable to bulk, outstation and the foreign customers.
This e-KYC has been already launched by Reliance Jio on September 5th and Airtel introduced on 19th of this month. Airtel has been a close tight rival to the Idea cellular since the past years. BhartiAirtel had rolled out over 20,000 units of Aadhaar based e-KYC on Sunday. Airtel is expected for about 50,000 customers on board to come including rural users.
Idea Customers and seeking customers can now walk into any Idea Company Store or my idea outlet and avail fast paperless and secured service activation for both prepaid and post-paid users by using ‘Aadhaar number’ for a biometric verification process.