Apple CEO, Tim Cook in an interview session at Sen. Orrin Hatch’s Utah Tech Tour in Salt Lake City this weekend said that ‘Augmented Reality will be the future and will be a part of you.’

All are known to Virtual Reality(VR), apart from VR, Augmented Reality (AR) is the emerging trend of the technology users. AR is paving its way in the market by working with top companies and brands.

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Augmented Reality (AR) is the integration of the user’s environment in real time with digital information. AR is a live direct or indirect of your physical environment or real world whose elements are augmented by a system generated sensory inputs like Video, Audio, Graphics and other data. This technology functions by building up one’s present perception of reality.

Tim Cook mentioned that AR would be the mainstream in future, also said “AR as to me will become real big when compared with AR. The question here is, How much time it takes to reach a vast number of users? Well, its only a little time or less than it, because there are some technical challenges faced. But, this will happen soon in a big way.”

“ We would wonder that how we lived without this?, like our Smartphones 2day. I do think utmost part of the population of developed countries will experience AR every day. It is like having three meals a day, as AR becomes part of you ” he added.

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By the words of Tim Cook, we can predict that Apple might launch this technology integrated with its future products. If we look back Patent Filing filed in the year 2010; Apple device can receive live video with the informational layer which pops up on the screen. Apple started its baby steps to feature this AR technology, as the latest iPhone 7 Plus is sported Dual-Cam that would further develop to AR experiences.

This pretty hint towards the Apple can make us guess the interest for integrating its technology.


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