Google has announced the launch of voice-activated shopping device on Thursday. This new Google Home device is artificial intelligence-powered one and will be challenging Amazon’s Alexa devices.

Users can place an order by telling the order to the speaker. Just say items like paper towels, trash bags, diapers, etc. you’ll get delivery from the dozens of retailers in the participation.

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“If picking up paper towels or stocking up on coffee is on your list, consider it done,” says, David Wang, Product Manager at Google Assistant. “To help you keep up with your busy schedule and shop for the things you need, we’re introducing shopping with your Google Assistant on Google Home.” He added.

The service teams up with the search engine giant’s delivery wing, Google Express. Google Expres US retailers include Whole Foods Market, Walgreens, Costco, PetSmart, Bed Bath & Beyond. Consumers can add payment details to their accounts to facilitate voice-activated shopping. Similar kind service is observed in Amazon’s devices powered by the digital assistant called Alexa. It is also expected that this Google Home device will give a tough competition to Amazon’s Alexa.

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“Today is just the beginning of what’s possible for shopping with the Google Assistant. Over the coming months, we’ll continue to add new features and enable purchases for other apps and service.” Wang said.


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