The Taiwan-based company, has released the Asus Zenfone 3 Laser (ZC551KL) ‏ globally earlier this year in the month of July. On Wednesday, the company has announced the availability of latest smartphone in India with a price tag of Rs. 18, 999.

The Asus Zenfone 3 Laser will be initially available on Flipkart for a month. After the first month, it will be available on other E-commerce portals, Retail Stores and Asus Exclusive Stores across the country. The Zenfone 3 Laser comes with the lowest price of the smartphone in the series of Zenfone 3, Zenfone 3 Ultra, Zenfone 3 Max and Zenfone 3 Deluxe.

Asus ZenFone 3 series to launch Today in India

With the Zenfone 3 range, we introduced a series of smartphones in India to appeal to a wide range of audience. The Zenfone 3 Laser is the perfect blend of affordability and luxury, with its high-class specifications at an affordable price tag,” Peter Chang, Region Head of South Asia for Asus said.

Display features

With the name suggests, Asus Zenfone 3 Laser (ZC551KL) is the successor of Zenfone 2 Laser which was launched in India last year. Let’s have a glance at the specifications details of this latest smartphone.

Asus Zenfone 3 Laser has a fabulous 5.5 inch (1920×1080) full HD display with 2.5D curved glass and protects with Gorilla Glass 3 Protection. It comes with intense 500nits brightness which will be easy to view under the brightest light conditions. Apparently, we can say it is more in display and less bulk.

Touch Security

The Zenfone 3 Laser fingerprint scanner is perfectly positioned at the way you hold the phone. It unlocks the device within the fraction of a second. You can be even able to answer the phone calls with a double-tip tap with distinct fingerprints, and you can save up to five security fingerprints.

High-Multi Threaded Performance

Under the hood, it features a powerful Qualcomm Snapdragon 430 64-bit Octa-core CPU chipset coupled with 4GB of RAM high-speed memory. In addition to this, the Asus Zenfone 3 Laser comes with 32GB onboard storage which can be expandable up to 128GB via microSD. Zenfone 3 Laser runs every application without slowdown.

Capture Reality, Fast and Steady

In this life race, the best moments are fleeting. To capture our real moments, the Asus Zenfone 3 Laser comes with the Next-Generation Pixel Master 3.0 which lifts the Zenfone 3 Laser’s Photography above all the smartphones. It focuses in just 0.03seconds for near instant clarity.

To capture the real-world the Pixel Master 3.0 packs with a 13-megapixal sensor, Sony IMX214 Sensor, f/2.0 aperture lens and laser for auto-focus. With EIS (Electronic Image Stabilization) you can watch blur-free videos, and there will be an automatic colour correction RGB sensor for real colour photography and dual LED real tone flash.

And for Videos, the Zenfone 3 Laser has three-axis EIS to keep your videos rock-steady. This smartphone makes you look even better with its amazing selfie camera quality of 8-Megapixel and 89-degree wide angle view.

Long-lasting Battery Life

With its great 3000mAh battery life and the advanced power-saving features, it keeps you entertained for longer time wherever you go without cautioning about battery-low. The long-lasting battery capacity gives you a remarkable 22days of stand-by time. It gives up to 20hrs for 3G talk time, 15hrs for web browsing and up to 12hrs of video playback.

It sports the new five-magnet speaker (ICE Power technology) which you experience the best listening in different scenarios like Movie mode, Gaming mode, Music mode, Smart mode and Keynote mode. Game Genie is the brand new feature of ZenUI 3.0 to enhance your playtime.

The software has also had an upgrade from Android Lollipop ZenUI to Android Marshmallow ZenUI 3.0. The connectivity options available for this smartphone are a dual-SIM slot, Bluetooth 4.0 connectivity, 4G LTE Support and Wifi Direct and hotspot.

Asus Zenfone 3 Laser Specifications


Metal : Sand Gold/Glacier Silver
Premium-crafted metallic diamond-cut

Dimensions 149 x 76 x 7.9 mm (WxDxH)
Operating System Android™ 6.0 with brand-new ASUS ZenUI 3.0
Processor CPU:
64-bit Qualcomm® Octa-Core Processor Snapdragon™ 430
Adreno™ 505
Display 5.5-inch
FHD(1920 x 1080)
77% screen-to-body ratio

Bluelight Filter for Eye Care
Corning® Gorilla® Glass3
2.5D Contoured Glass
178˚wide-viewing angle

Memory RAM 2GB / 4GB LPDDR3
Camera Front:
8MP Camera , f/2.0 aperture

13MP Camera, f/2.0 aperture, 5 P lens

I/O Ports Micro USB
3.5mm audio jack(1 Head phone / Mic-in)
Power Adapter Output:
5.2 V 1 A 5 W
Accessories Headset
Adapter Type + Plug

Currently, the Asus Zenfone 3 Laser is exclusively available on Flipkart with a price of Rs. 18999. And also you can get up to Rs 16900 off on exchange.

Flipkart is also offering a special price of flat Rs. 1000 off on Asus Zenfone 3 Laser under terms and conditions.

It will be available on other websites, retail stores from November


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