An estimate is that India will reach a bench mark of 500 million netizens by the end of the year 2020. The fast growing of internet and reach of smartphones in affordable price is leading to increase in internet usage.
According to Google’s Asia Pacific Language Head, Richa Singh Chitranshi, “India’s online population will reach 500 million by 2020 with the majority of them being local language user,” In the recent event while speaking to IT students at Rajiv Gandhi Proayogiki (Technology) Vishwavidyalaya (RGPV).
The event was organized yesterday jointly by RGPV and an online portal MPPOST. Addressing about the present and future era of internet, Richa claimed the availability of smartphones and data packs enables easy Internet access for millions of Indian.
She also mentioned that over 65 per cent of India is browsing the internet though phones as a medium. Present day’s users are opting mobile phones to surf internet for the first time.
“Interestingly, not all of them are English speaking users,” says, Richa. Out of 350 million internet users, 150 million are only comfortable with their local language which makes the major population of netizens in India.
Prime Minister’s initiative, Digital India is also supported by Madhya Pradesh Chief Minister Shivraj Singh Chouhan was highlighted in the event. Rapid growth in reach of the internet is observed in the country reporting 43 per cent of the whole population. The rate is expected to raise more than 62 percent by 2020. Richa also spilled the beans about Google’s growth over 10 times in local language queries in the past couple of years.
It is also observed a growth of five times for the consumption of Hindi Content when compared to English content. Indian keyboard on Google Android has been downloaded by 10million users offering 22 official languages in India.
Google supports 11 of them which include Telugu, Hindi, Tamil, Kannada, Bengali and seven others. Richa claims this would serve writer in a way much bigger.