The e-commerce giant Flipkart which satisfies the customers has saddened some of its employees. More than 700 employees received pink slips as they did not meet the expectations of the company in terms of performance.

Flipkart is the largest e-commerce site in India, headquartered at Bengaluru. The company has asked the nonperforming employees to either resign or layoff with severance pay. The information was out from the Flipkart souses who are aware of the latest developments of the company.

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According to the Flipkart sources, the job cut of non-performers is a process of clean up to creates a lean organisation. The company tries to stay ahead of the competitors in providing discounts and promos to make the customers happy. In this regard, the non-performers are seen as a cost cutting edge. Flipkart has employees strength of 30,000 the current layoffs will downsize the population by 3%. This move by the famous e-commerce site has raised many questions amongst the employees.

According to the ET reports the company mentioned that ‘if employees do not make progress’’ despite being on a performance improvement plan, they are encouraged to seek opportunities outside the company where their skills can be better utilised.’

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A similar move was taken up by other companies like Microsoft and soap deal. These job cuts are more observed in high performing internet-based organisations. With increasing demand of profit rates and requirement to stay in the race may be the reasons of the so called clean up processes. The famous companies curb the discounts and salary increments to reduce the monthly burns.  The job market is showing down wards curve these days. According to the analysts, the same trend may continue till December 2016.