iPhone X is one of the world’s best smartphones that is getting shipped around this holiday season.
Apple confesses that the shipment of iPhone X was fastest when compared to the shipment of iPhone 8 and iPhone 8 Plus. The shipment of iPhone 8 and 8 Plus did not meet the company expectations.
Among the 29 million iPhone X units, 7 million were transported to China. China is the country where Apple is aiming to increase the growth rate of its products. As per sources, along with the iPhone X, many old models such as iPhone 6S, iPhone 8 and iPhone 7 were also shipped at end of 2017 because the older smartphones were known for their lower price.
According to research, around 20% of the iPhones sold in 2017 were iPhone X and 17% of iPhone 8 Plus were sold; around 24% of the iPhone 8 were sold in the 4th quarter of 2017.
According to sources, the sales of iPhone X were not as expected during the initial stages of launch. Later, the sales of iPhone X, iPhone 8 and iPhone 8 Plus increased and the new models of iPhone were the top selling smartphones.
Ben Stanton(Canalys analysts) said – “One major benefit to Apple is that customers are increasingly realizing the residual value of their old smartphones, opting for trade-in programs to offset the high price of the iPhone X.”
The cameras and sensors, which enable Face-ID and OLED screen, are the new technologies used in iPhone X. These technologies justify the price tag of iPhone X. iPhone X has the most durable glass both in front and back, which provides resistance to dust. It features wireless charging.
Apple is expecting a revenue of about $84 to $87 billion with gross profit of 38%. As per reports, Apple has reached around 78.4 billion dollars. The sales of iPhone X were very good in the US.