The British Multinational Telecommunications Company Vodafone has launched Vodafone Sakhi. It is a product to empower women in rural areas. The primary objective of this Vodafone Sakhi is, women can do private recharge using an OTP code, without sharing the mobile number. The generated OTP can be utilized for rechargers done over a 24 hour period. There is emergency calling feature which allows women to make calls for 10 minutes with zero balance.
Vodafone Sakhi is currently introduced in areas of Dehradun, Saharanpur & Firozabad in UP West and Uttarakhand. The pack pricing starts at Rs 52.
“Our studies show that women in rural areas face socio-economic challenges in accessing mobile services. They tend to follow a shared phone concept, as they are hesitant to share mobile number due to security concerns. They rely almost entirely on incoming calls and depend on their families for recharges,” Dilip Kumar Ganta, Business Head UP-West, and Uttarakhand, Vodafone India spoke about the launch of Vodafone Sakhi.
He also added, “Vodafone Sakhi have been designed especially to bridge the telecom needs of women in rural areas and address their barriers to access mobile services at will. We are very proud to introduce ‘Vodafone Sakhi’ a unique product aimed at empowering women across UP-West. We want the women to use mobile as a tool to empower themselves and optimize their efficacy.”
On Rs 52 pack, Vodafone offers Rs 42 talk time and 50MB of 2G/3G data and on Rs 78 pack it offers Rs 62 talk time along with 50MB of 2G/3G data. On recharging Rs 99 she/he can get Rs 79 talk time together with 50MB of 2G/3G data. As of Vodafone Launch Offer, it provides free health and beauty tips for 90 days. All Vodafone Sakhi packs come with 30 days validity.