Apple unveiled a new iPad on Tuesday. This has been priced at $329 and it looks similar to the model, which was released last year. The latest version comes with power-packed features and stylus is the best add-on for it.
The size of the new iPad is around 9.7 inches, which is 5-10% more than the current screen size of Apple tab. This is the first iPad from Apple, which is pocket-friendly. On the other hand, RBC Capital market analyst conducted his research and he expects the price of the new iPhone X to drop by $100. Currently, the phone’s price starts at $999 and now the base price is expected to start from $899.
Rumors also state that Apple is going to produce more affordable Macbook Air, which would be way cheaper than the current Macbook priced at $999. Finally, the latest Airpods from Apple are competing with Bose, Jabra and Jaybird headphones both in terms of price and quality.
Trade analysts say that the reason behind Apple reducing the prices of its products is to attract new customers towards them and help the company maintain its leadership in the market. When it comes to charging premium, Apple can go too far. iPhone X is one such example.
An analyst at Lopez Research said that Apple charges premium during the launch of the product, drains all the profits, and finally reduces the prices to make sure that they maintain good share over the market.
Currently, the company is targeting the education sector as well as producing devices only keeping them in mind. Just like Chromebook, even Apple plans to launch affordable products for school children and it is going to come up with a new product called “Apple School Manager”, which helps teachers to monitor their students using Apple IDs.