Recently, WhatsApp rumored to integrate UPI-based payments service within the application itself. Now, India’s hike messenger is also up with an idea of UPI-based digital payments service on Hike. Reports say that Hike messenger is planning to integrate with an Indian bank to provide necessary back-end system required.
Hike hinted its plan to enter the digital payments system back in November. This UPI-based digital payments service allows making payments or purchase apps right from the application itself. The model is same like WhatsApp business making use of UPI for transactions.
As per reports, the hike may roll out the feature in the next few months. On the other hand, WhatsApp claimed the launch of service in its app would be in next six months. Hike would become India’s first messaging app to come with digital payment feature if its launches ahead of WhatApp.
In addition to this, Hike will also become the India’s largest UPI-based platform as it already has more than 100 million users of which 90 percent are from India. However, there are few apps like BHIM, PhonePe, and others, but none can beat Hike’s user base.
Furthermore, Hike digital payment services might remove the fuss of adding the beneficiary to send the money. Above all, UPI is backed by Government of India.
Hike messenger has crossed a milestone of 100 million users in India. Its rival WhatsApp notes 200 million users in India. Besides these, Hike Messenger also offers some more interesting features like Hike Direct, Stickers, etc.