India’s second largest telecom operator, Vodafone has cut down the data charges for its customers. The effective data benefits have been doubled for selected postpaid customers. It seems this move is to stop the outflow of customers as the new evolution Reliance Jio is gearing up for its commercial launch.
Jio is planning to attract a high revenue paying customers from various telco’s with an affordable data rates after its commercial launch. Vodafone postpaid customers who are opting data add-on packs will get the benefit for the next six months.
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For example, if you are Vodafone customer and using the 2GB data add-on pack of Rs.450 for one bill timing, the company will activate the double data benefits, which would last for the coming six months. Vodafone confirmed such developments and made available to selected postpaid customers across India. However, it is unclear about the availability of the offer for all postpaid customers.
| Add-On data pack | Existing Benefits | New Benefits |
| Rs 250 | 1 GB | 2 GB |
| Rs 450 | 2 GB | 4 GB |
| Rs 650 | 3 GB | 6 GB |
| *Limited for select postpaid customers for next 6 months | ||
Earlier, the company has slashed the data rates for prepaid customers to provide more benefits without spending more money. Vodafone also started offering unlimited voice calls and roaming on two high-end postpaid packs to grip tight its high revenue paying customers.
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Followed by Bharati Airtel’s free offer of unlimited voice calls pack, Vodafone is also making its move to fence its high revenue generating customers from Reliance Jio.
