Indian businessman Balwinder Sahani pays a huge amount for one of his Rolls Royces for a license plate in Dubai. At a government auction on Saturday, Sahani paid 33 million dirhams ($9 million) for a D5 plate.

As per local reports, Sahani owns a property management company. He bought the number O9 earlier year at an auction for 25 million dirhams and also purchased another plate for a million dirhams.

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License plate numbers auctions are a big deal in the United Arab Emirates where a vehicle with a shorter number is a status symbol desirable by the wealthy. Back in 2008, another businessman Saeed Al Khouri from Abu Dabhi paid 52.2 million dirhams for the number 1 license plate which is a record for the country.

Bid for the D5 plate started at 20 million dirhams, and continues of the sale will go to Dubai’s Roads & Transport Authority. Eighty number plates went under the hammer at Saturday’s auction in Dubai.